Emily Rayner is a content strategist that thinks big picture and delivers business results.
Having led the content strategy and digital transformation of some of the worlds’ biggest media, travel, luxury, lifestyle and publishing brands over the last twenty years (Luxury Escapes, BBC, ITV, Bauer Publishing, Southern Cross Austereo, Nova, Fairfax Nine, Domain), she is a true digital native and expert content creative.
Nominated for an International Emmy ® and having won a host of awards for multi-channel content, Emily is well versed in finding and telling your brand story and connecting you with your tribe through content.
Her most recent work with travel e-retailer, Luxury Escapes saw her develop a luxury travel & lifestyle content destination to support $200 million worth of holidays (source Financial Review). With daily deals, newsletters, print advertorial, TVC’s, an online magazine, social content, video webisodes, a print magazine, TV and radio, Emily created a content strategy that attracted a combined audience of 2.6 million, spanning multiple channels and with staggering ROI.
Reach new audiences and customers through Emily’s unique multiplatform content creation and amplification approach.
Learn the secrets of how to convert customers into fans of your brand and close the loop on the path to purchase.